Email & SMS Marketing

Automated follow-up, reactivation campaigns, and CRM sequences that turn leads into booked jobs and past customers into repeat business.

The Revenue You're Leaving on the Table

Most service businesses have two significant revenue leaks. First, leads that inquire but never get followed up with consistently — and go to a competitor. Second, past customers who would hire you again but simply haven't heard from you since the job was done.

Email and SMS automation closes both leaks. Automated follow-up sequences convert more of the leads you are already generating. Reactivation campaigns bring past customers back without any additional ad spend. Together they are among the highest-ROI activities available to a local service business.

What We Build and Manage

Lead Follow-Up Sequences

Automated email and SMS sequences that contact new leads immediately, follow up multiple times over the first 7 days, and keep your business top of mind until they book or opt out.

Customer Reactivation Campaigns

Targeted campaigns that reach past customers with relevant offers, seasonal reminders, and maintenance prompts — turning dormant contacts into active revenue.

Review Request Automation

Automated post-job review requests via SMS and email that dramatically increase your review volume without any manual effort from your team.

Estimate Follow-Up

Automated sequences for estimates that were sent but not accepted — timed follow-ups with value-adds that convert more of your existing estimates without discounting.

Seasonal Campaigns

Pre-built seasonal email and SMS campaigns — HVAC tune-up reminders before summer, roofing inspections before storm season, year-end financial reviews — timed to match demand cycles.

CRM Integration

Setup and integration with your existing CRM or scheduling system so automation triggers correctly based on real customer actions — not just time-based blasts.

Industries We Build This For

Home Services

HVAC, plumbing, electrical, roofing — high repeat purchase potential and strong seasonal demand cycles.

Healthcare

Appointment reminders, recall sequences, and patient reactivation for chiropractic, dental, and medical practices.

Attorneys

Lead nurture sequences, consultation follow-ups, and referral request campaigns for law practices.

Concrete & Trades

Estimate follow-up and referral campaigns for decorative concrete and specialty contractors.

Financial Services

Annual review reminders, tax season campaigns, and referral sequences for CPAs and advisors.

Title & Real Estate

Transaction follow-up, referral partner nurture, and anniversary campaigns for title agencies.

Why Demand Influence Media

Built for Service Businesses

We build automation for the specific workflows of local service businesses — not generic e-commerce templates that do not apply to how you operate.

Integrated with Your Lead Sources

Sequences are connected to your actual lead sources — website forms, GBP calls, LSA leads, PPC landing pages — so follow-up triggers automatically when a lead comes in.

Revenue-Focused Measurement

We track open rates and click rates — but what we actually report on is booked appointments, converted estimates, and reactivated customers.

Market Exclusivity

One client per industry per market. Your competitors cannot hire us while we work with you.

Stop Leaving Revenue on the Table

Your existing leads and past customers are your fastest path to more revenue. Let's build the automation that captures it.